3D@COAT

[yukon_28]

Otaku brush

Thats funny Perhaps hentai painter ?

Now seriosly, maybe lets call it Apollo ? Apollo was god of arts In Greek and Roman mythology, and its sounds good...

http://en.wikipedia.org/wiki/Apollo

http://ru.wikipedia.org/wiki/%D0%90%D0%BF%...%BB%D0%BE%D0%BD

[Roger_K]

Apollo paint :]

Apollo 3D dosn't sound too bad either.

[paulrus]

Apollo is very nice. Apollo space program. Apollo from BSG. All very geeky references too.

[Maga Patalóijika]

Hi .. I am new here in the forum. Excuse the bad English. It is not my mother language. I want to congratulate the Andrew, for having created a very good program. Since the first time that I saw, knew that it would be big. Purchased the program in October. It was a delirium.

Only my PC is not much. Since, I have ati radeon xpress 1100.

Leave here some names for 3d brush, I hope it can help in something.

3d bedek

3d inlier

3d smash

3d beetle

3d smarten

3d smog

3d make or maker

3d miracle

3d mix

3d mixed

3d modal

3d moment

3d most

3d motto

3d mount

3d mountable

3d musky

3d beamy

3d beautifier

3d bedek

3d bend

3d bevy

3d biro

3d blazon

3d blip

3d bloomer

3d bloomy

3d blot

3d blow

3d blush

3d boom

3d breed or breeder

3d butter

3d iceblink

3d ilk

3d illume

3d imagery

3d immixture

3d imp

3d fleck or flecker or flecky

3d flow

3d flume

3d flux

[paulrus]

Honestly I tend to agree with some of the others who think requiring "3D" in the title is really limiting.

Andrew - if you're interested, PM me with a few of your favorite ideas and I'll see if I can get some free input from the advertising agency downstairs. I'm friends with the owner/creative director and I can at least see if he has any thoughts on the subject. As I mentioned in another thread, they are specialists in branding products - in fact the company name is The Brand Innovation Group (aka BIG). I can't make any promises, since they normally charge tens of thousands of dollars to help a company come up with a brand identity, but I can at least try to get you some free advice. ;-)

Paul

[Yanko]

Who likes 3D Bulba?

Bulba is a Ukrainian colloquial word meaning a spherical item, a sphere-shaped object (like the one which is part of the current 3D Brush logo: ).

It's a very Ukrainian word, and this is the country where the program is developed, so 3D Bulba would also allow to preserve the already popular short name 3DB. What you say?

[yukon_28]

Who likes 3D Bulba?

Bulba is a Ukrainian colloquial word meaning a spherical item, a sphere-shaped object (like the one which is part of the current 3D Brush logo: ).

It's a very Ukrainian word, and this is the country where the program is developed, so 3D Bulba would also allow to preserve the already popular short name 3DB. What you say?

Its funny :lol: Actually, word bulba is known by any ukrainian, russian and i belive other east europeans, but its does non meaning a spherical item or sphere-shaped object - its meaning potatues :lol:

3d-potatue is cool

[paulrus]

bulba and potatoes?

I guess it depends on the market. Neither of those sound good in English in my opinion.

[jaf]

I'm still confused over the word "Gem". I tried a Google search of the exact phrase "Gem of a program" and didn't see it used in a bad or cheap way. Maybe someone can point out a site that uses it that way.

Here's a small portion of the Google search:

http://www.google.com/search?q=+%22gem+of+...art=10&sa=N

I'm not saying anyone is wrong, I just had never run into the word "gem" meaning cheap or have a negative connotation and have seen it used meaning "this one stands out from the group.".

[paulrus]

jaf -

Here's my reasoning. I have worked in advertising and commercial production for over 15 years now. I have spent a LOT of time working with advertising people building branding campaigns. While a Google search may not find a use of the word gem to mean cheap, it certainly has the feeling of cheap and small. One of the reasons I was hesitant to try 3D Brush was the same reason - it sounds cheap. People spend tons of time researching and building a brand identity. Why did Mudbox build so much buzz before it was released? First and foremost the name was catchy and made you want to know more. Then they furthered their brand building by letting people know it was developed for people working on King Kong for Peter Jackson. That helped to build credibility. Finally they released some sample model shots, which solidified the product as being ready for prime time.

You only have a few seconds to make a first impression, regardless of how good your product is. As many people have pointed out, there is no reason for a 3D program to have "3D" in the title. Maya, XSI, Lightwave, ZBrush, and Mudbox all are very successful products, yet they don't have 3D in their titles (well, Lightwave may still officially be Lightwave 3D - not sure on that one). When you are creating a press release for your product, you do not want to give the potential customer ANY reasons to doubt your product. You do not want them to have any question in their mind that this is a professional product. If you do create a hesitation in a certain percentage of your target market, then you are simply handicapping your sales. You then have to hope the user community and your marketing can overcome the obstacle you've built for yourself. Why build an obstacle for yourself to begin with? Why not start out firing on all cylinders? Why not do everything in your power to lower every objection potential customers may have from trying your product?

As I said in another post - my wife doesn't speak English natively, yet when I gave her the name of several 3D packages including "3D Gem" and asked her "which one is the cheapest" her answer was "3D Gem sounds cheap". Now, if someone who doesn't speak English as their native language AND who is not a 3D professional can spot it as cheap sounding, why take the chance that it will become a barrier to sales?

Additionally, back in the 1990's I worked on a campaign for a new Spanish language TV network called "GEMS TV". Everyone at the production company I worked for HATED the name because it sounded like a cheap low-budget cable channel (in English and in Spanish), but they were the client and they paid a LOT of money to do their advertising. Guess what? It failed miserably. (Gems TV is back, but now it's a QVC-like channel that sells..... Gemstones! And if you check their site you'll see they use "gemstones" not "gems" in all their text...)

My offer still stands for Andrew. If I have a list of potential names, I will do whatever I can to speak to the creative director at the ad agency in my building and get as much free advice as I can on what name would work. They helped to brand my company and their branding won multiple Addy Awards. They know how to brand products and companies. (and as a bonus, Andrew, they're a Christian ad agency)

Obviously everyone here wants to see the product become successful. Andrew is amazing at what he does. The sheer volume of free updates he puts out is outstanding. Perhaps the best answer is for Andrew to simply spend the money to find an English language advertising firm, spend a few thousand dollars, and get a professional to put a real marketing campaign together. Then his focus can be on getting out version 3.0!

[Roger_K]

I stand by Paulrus on this, 3D Gem sounds cheap and tacky

[forcelle]

Don't want to add much to this discussion, since the "I agree" is really in front of all other opinions, but what about: Eden

But I have nothing against "3D Coat"...

[jaf]

So Mudbox, Rhino, Genetica, Crazybump, xFrog, Poser, or Gimp doesn't sound cheap, but 3D-Gem does?

Anyway, I guess it's not worth arguing over -- I like the program no matter what it's named. I questioned (and still do) how the name 3D-Gem sounds cheap. I haven't seen any evidence yet.

I could see 3D-Plastic, 3D-Rock, 3d-Mud, etc, sounding cheap. Why wouldn't 3D-Coat sound cheap? You can buy cheap or expensive coats, just as you can buy cheap or expensive gems. But you don't hear or see phrases like "that's the coat of groups" but there are hundreds of examples of "that's the gem of the group". Why is that? Because gem has a meaning of "standing out in a crowd or group" In this case, it's a 3D program.

But coat is fine. "A coat of paint" or "the texture coating" works considering what 3D-Brush does.

[paulrus]

So Mudbox, Rhino, Genetica, Crazybump, xFrog, Poser, or Gimp doesn't sound cheap, but 3D-Gem does?

Mudbox no. The image in my mind is of wet clay that can be molded.

Rhino no. The image is strength.

Genetica no. The image is scientific and high-tech.

Crazybump - weird yes, cheap questionable. (plus it's freeware)

XFrog - weird but no. "Frog" is used by a major design firm called Frog Design - so they are invoking thoughts of one of the best design firms in the world.

Poser - yes - sounds super cheap. In my part of the country, you don't want to be called a "poser".

Gimp - yes and it's freeware. In my part of the country it's a very negative slang word. I personally wouldn't use the software for that reason alone - free or not.

Why wouldn't 3D-Coat sound cheap?

It does sound cheap. And in my part of the country it means a winter coat, not a coating. We say coating to mean coating. But regardless it sounds like someone who doesn't speak English came up with it.

I don't disagree that using the word "gem" in a phrase like "it's a gem" or you've found a real gem" means the best of the group. However as a standalone word it sounds cheap and there's nothing in my 15 years of advertising experience that's going to say otherwise. Cheap sounding is cheap sounding. It doesn't mean the software isn't great, because it is great software. But unless you create an enormous word of mouth you are going to have to overcome the stumbling block you've created for yourself with people who've never heard of it before.

Why did the Chevy Nova not sell in Mexico? Because No Va means "doesn't go" in Spanish. A brand identity is very important when introducing a new product to the world.

Anyway, I've send more than enough. I own the software, I love the software and I will continue to use it even if it's renamed "3D crap on a shingle". It doesn't matter to me. I personally just want to see Andrew really truly succeed and earn enough money to continue to develop this program for as long as he wants.

Paul

[Andrew Shpagin]

Thanks for advce! The only broblem that I am very limited in time. I need to release 2.07 with new name next week. Our distributers require the name to create new site. They are loosing money, many peoples from them country has become very active last month. Tomorrow I should send the pattern of new site. Also we have talks with Daz about advertising and so the question of the name is very urgent. What Daz offers is not in general too good, but talks are continued. Also, Mike Strom has rendered the new logo 3D-Coat and it looks well. Also, if you will ask someone (who is not familiar with 3D) What is Maya? What can do the program with that name? Maybe he will tell ... something historical. Or game about maya tribe? In general I think that MORE important is that developer is powerful and responsive. Of cause name should not be absolutely awful. You can look at the newest site to estimate. Not all names are changed, but...

http://www.3d-gem.com/index2.html

The question of name has tired me out. It does not slows the development, but I should make quick decissins. It seems that now I have no chance to change name again... I llke slogan of new site - look it on the referred page.

[digman]

Andrew, just announce that "3D Coat" is the new name for your program.We all love your product and others who come to your new site will see the advantages of using it.

[paulrus]

It's your company Andrew. If 3D Coat makes you happy, then it really doesn't matter what anyone else thinks. You have the final say in everything.

Personally, I wouldn't use it. But then again, I would NEVER get into a contract with DAZ either. (just ask the guys who developed Hexagon what happens when you get into bed with DAZ) I'd recommend Kurv Studios over DAZ any day of the week. DAZ = low end, low budget, kiddy stuff IMHO.

Regardless, of either of those - I'll continue to use the software, I'll continue to enjoy the software. It's a very good program.

[SonK]

Thanks for advce! The only broblem that I am very limited in time. I need to release 2.07 with new name next week. Our distributers require the name to create new site. They are loosing money, many peoples from them country has become very active last month. Tomorrow I should send the pattern of new site. Also we have talks with Daz about advertising and so the question of the name is very urgent. What Daz offers is not in general too good, but talks are continued. Also, Mike Strom has rendered the new logo 3D-Coat and it looks well. Also, if you will ask someone (who is not familiar with 3D) What is Maya? What can do the program with that name? Maybe he will tell ... something historical. Or game about maya tribe? In general I think that MORE important is that developer is powerful and responsive. Of cause name should not be absolutely awful. You can look at the newest site to estimate. Not all names are changed, but...

<a href="http://www.3d-gem.com/index2.html" target="_blank">http://www.3d-gem.com/index2.html</a>

The question of name has tired me out. It does not slows the development, but I should make quick decissins. It seems that now I have no chance to change name again... I llke slogan of new site - look it on the referred page.

3D Coat sounds fine, and it works with the sphere icon. 3D Coat sounds alot better then 3D Gem!

[Andrew Shpagin]

It's your company Andrew. If 3D Coat makes you happy, then it really doesn't matter what anyone else thinks. You have the final say in everything.

Personally, I wouldn't use it. But then again, I would NEVER get into a contract with DAZ either. (just ask the guys who developed Hexagon what happens when you get into bed with DAZ) I'd recommend Kurv Studios over DAZ any day of the week. DAZ = low end, low budget, kiddy stuff IMHO.

Regardless, of either of those - I'll continue to use the software, I'll continue to enjoy the software. It's a very good program.

Of cause we will not become the part of DAZ like Hexagon. And what they offer for us is now not acceptable. The only thing that is acceptable is some piece of advertising for some % or summ. About name - you can continue it to call it 3D-Brush or maybe 3DC. We plan to spend some money on advertising, last month was very successful.

[paulrus]

Good to hear! But I think if you talk to people who are industry pros, not hobbiests, you'll find that in general DAZ is viewed as a company putting out mainly pro-sumer and consumer-level software. I'm sure some of their stuff is good, I just don't hear it mentioned in the same context as pro gear.

Certainly their ads are aimed squarely at high school aged boys who just want to render naked girls on their computers. (which seems to be in conflict with the EULA for 3DB...)

PG

[Andrew Shpagin]

Certainly their ads are aimed squarely at high school aged boys who just want to render naked girls on their computers. (which seems to be in conflict with the EULA for 3DB...)

Of cause we required from them to show that license string in reference page. Also we required that all sales procedures will be done on our side, not in them online shop. Both these requirements was firm and they agreed with both of them. They will do only advertising and mailing.

[Pimpmymonkey]

@paulrus,

In general I agree with your perception of DAZ 3D but I should inform you that Daz sells more than just there hobbiest stuff.

I have purchased MODO 103 and 301 from them. They also offer Zbrush for sale as well as Xfrog and Carrara although not on the same level

as the top animation sweats still has a rather nice render engine. Besides everyone starts as a noob. And Daz has a lot of traffic on there site.

Just my 2 cents worth.

@Mr. Shpagin Good luck with your endeavor. I personally can't see any harm in that. Daz has many content creators as well as hobbyists

visiting there site.

[CdeB]

Looking at the symbol and the name, actually Coat goes better than brush for me. The sphere is 'coated' with the green, it doesn't looked brushed...so maybe your logo was telling you something all the time !

Chris

[philnolan3d]

Frankly I wasn't too fond of 3D Coat, it does sound like something you wear in cold weather to me. However I could get used to 3DC I think. Heck if it becomes popular with game development you'll have a new marketing phrase right there. "3DC at GDC". You just have to get to the Game Developers Conference.

Whoever mentioned Yahoo! being an American term for calling out over a distance, I take it you yourself are not American. It has nothing to do with distance. It's something you shout when you're excited like "Yahoo! I just won the lottery!" Not many people actually say it, I think it's a Texas thing. It was also used in the book Gulliver's Travels where the talking horses called humans "Yahoos". It's also a slang name for someone who is stupid or crazy.

Funny story about Mudbox: Almost exactly a year ago I was walking along with a friend (who's not into 3D at all) and telling him "So I was playing with Mudbox the other day--" He cut me off because he thought I was about to say something dirty about my girlfriend. My friend is weird.

[efflux]

This is actually my first post here.

I just kind of stumbled on this thread.

First of all - Awesome application! I'm trying the demo now. I love it and it runs on Linux Wine. I use Windows, OSX and Linux but prefer Linux.

I've seen a lot of talk about names, web site design etc but I don't see anything particularly bad. The future of software is small companies and open source. Over hyping software can be seen negatively. You want people to sell the software by saying how great it is. No need to spend too much money and time on this.

When you first go to the web site, 3D Coat doesn't initially look like a serious heavy weight application used by "pros". This is fine because 3D Coat is not heavy weight. It is fun to use yet very powerful and will be used for professional work.

The name is fine. It's not over considered. I like the green colour used everywhere which is something different and the logo is quite noticeable and memorable enough for purpose.

Thanks for a fantastic app.

[Jokermax]

This was mentioned number of times that 3D Coat sounds at least weird. The name gives first impression and it is somewhat difficult to get people interested in something named "coat". Additionally, nobody i know uses "coat" as a verb.

The name has to have meaning, depth, little of "other/controversial" meaning and be flexible enough for the future. The biggest selling point of 3d coat for me is the volumetric sculpting and it can also be reflected in the name somehow. I already offered "3D Matter" name in a separate thread.

[efflux]

I agree that 3D coat isn't quite right in that coat doesn't suggest the full 3D nature of the way this app is developing. I couldn't think of anything better though. At the end of the day you will actually be coating the textures around the model for export.

Also, the ball looks in the logo looks like it has paint dripping on it which ties with coat OK.

[ghib]

Just stumbled across this thread also. a bit late but... I am SO glad that '3D-Gem' was ditched. Really tacky name and as much as I like to think I don't, I usually DO judge a book by it's cover, or coat

[philnolan3d]

Yeah 3D Gem sounds like a toy for pre-teen girls to "bedazzle" their clothes. I'm not really sure about Matter either. It's technically correct, but I think people would have to stop and think about it. Unless you're a scientist, most people don't think about the word matter in that way.

Of course if the name were to be changed it could be something completely different, similar to what Discrete (and later Autodesk) did with Flame, Smoke, Fire, Flint, & Inferno